The Shield

Stops new tan before it starts. Next-gen UV filters — no white cast, no chalky finish.

New-Gen UV FiltersProtectNiacinamideGlow

Founding batch — first 500 orders at this price.

An extra 5% comes off at checkout when you pay online
  • Free shipping, every order, no minimum
  • COD available with a small part payment upfront
  • Ships in 24–48 hours
  • Stuck? Message us — a real person replies
Dermat-Formulated
Cruelty-Free
Made in India
Benefits

Stops new tan before it starts. The step everyone skips and shouldn't.

  • Protects the RepairStops new tan from undoing Fix's overnight work
  • PhotostableDoesn't break down halfway through your day
  • No White CastLightweight, invisible finish
  • Makeup-FriendlyAbsorbs fast, no pilling underneath
  • 4 New-Gen FiltersTinosorb S/M and Uvinul A Plus/T150 for full-spectrum protection
  • NiacinamideKeeps skin calm and glowing, not just protected
Before You Ask

Does it leave a white cast?

No. We specifically chose Tinosorb M over zinc oxide because it doesn't. Tested across skin tones.

Do I need to reapply?

Yes, every 2–3 hours in direct sun. One morning application won't last the day — that's true of every sunscreen, ours included. Skipping reapplication means re-tanning over Fix's overnight work.

Can I wear this under makeup?

Yes. Let it absorb for 10–15 minutes first so it doesn't pill under foundation.

Will this work for my skin type?

Yes — lightweight and fragrance-free, formulated to sit well under makeup and suit daily wear across skin types. Patch test 24 hours first if your skin reacts easily.

Full Ingredient List

Aqua (Water), Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Niacinamide, Methylene Bis-Benzotriazolyl Tetramethylbutylphenol, Propanediol, Ethylhexyl Triazone, Caprylic/Capric Triglyceride, Aloe Barbadensis Leaf Extract, Glyceryl Stearate, Sodium Acrylates Copolymer (and) Lecithin, Polymethylsilsesquioxane, Glycyrrhiza Glabra (Licorice) Root Extract, Olea Europaea (Olive) Leaf Extract, Phenoxyethanol (and) Ethylhexylglycerin, Panthenol, Betaine, Tocopheryl Acetate, Ceramide NP, Citrus Paradisi (Grapefruit) Fruit Extract, Disodium EDTA, Bisabolol.

How to use

Last step, every morning.
Reapply outdoors.

Morning — always last

  1. Cleanse and let skin dry fully. The Shield always goes on last.
  2. Apply 2–3 pumps of The Shield evenly across the face, neck, and any exposed areas.
  3. Allow 15–20 minutes before sun exposure — don't rush this step.
  4. Reapply every 2–3 hours during outdoor exposure, or after swimming or heavy sweating.

SPF doesn't accumulate, and it breaks down with UV, sweat and rubbing. Without reapplication you're re-tanning over the correction The Fix did overnight — undoing the work.

Swipe
The science

The only thing that stops
tan before it starts.

The Fix repairs existing damage. The Shield makes sure it doesn't happen again. Here's the mechanism.

01

UV reaches skin in seconds

Melanin production begins within minutes of UV exposure — long before you feel heat or see redness. By the time a tan is visible, the biological response has already run its course.

02

Older filters degrade or leave gaps

Basic sunscreens using avobenzone or oxybenzone provide partial UVA coverage and degrade under sustained UV exposure. Mineral-only filters (zinc oxide, titanium dioxide) often leave a white cast and can block rather than absorb UV, leading to inconsistent application.

03

Tinosorb S/M + Uvinul cover the full spectrum

European-approved filters like Tinosorb S and Tinosorb M absorb UVA I, UVA II, and UVB — and are photostable, meaning they don't degrade with UV exposure. The Shield uses the same filter technology found in premium European sunscreens.

04

No UV trigger, no new tan

When melanocytes receive no UV signal, they don't upregulate melanin. The Shield doesn't just reduce new tan — it eliminates the stimulus. That's the difference between repairing damage that keeps reforming, and actually closing the loop.

Swipe
What's inside

The actives.
No filler.

DHHB (Uvinul A Plus)

Fills the UVA gaps other sunscreens miss

Tinosorb S

Broad-spectrum, stays stable all day

Tinosorb M

Full-spectrum UV coverage, no white cast

Niacinamide

Calms post-UV inflammation before it triggers tan

Bisabolol

Soothes the skin before it can react

Why PROOFED

Not all sunscreen
is the same.

Older filter stacks degrade in sunlight. Mineral-only formulas leave a cast. The Shield uses next-generation UV filters without the trade-offs.

A typical Indian sunscreen
The Shield
UV filters
2–3, older gen
4 next-gen
Filter names disclosed
Rarely
Tinosorb S/M, Uvinul A+/T150
Photostable under sustained UV
Degrades
Holds
Niacinamide
—
4%
White cast
Common
None
Added fragrance
Usually
None

* Comparison based on typical category formulations and publicly available filter performance data. UV filter performance rating to be published once in-vivo testing is complete.



Patch-test recommended

Before using The Shield for the first time, apply a small amount to the inside of your wrist and wait 24 hours. If redness, itching, or irritation occurs, discontinue use.
Full ingredient list (INCI)

Aqua (Water), Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Niacinamide, Methylene Bis-Benzotriazolyl Tetramethylbutylphenol, Propanediol, Ethylhexyl Triazone, Caprylic/Capric Triglyceride, Aloe Barbadensis Leaf Extract, Glyceryl Stearate, Sodium Acrylates Copolymer (and) Lecithin, Polymethylsilsesquioxane, Glycyrrhiza Glabra (Licorice) Root Extract, Olea Europaea (Olive) Leaf Extract, Phenoxyethanol (and) Ethylhexylglycerin, Panthenol, Betaine, Tocopheryl Acetate, Ceramide NP, Citrus Paradisi (Grapefruit) Fruit Extract, Disodium EDTA, Bisabolol.

UV filter rating will be published once in-vivo testing is complete. Formulation is subject to change — always check the physical packaging.

Active ingredient breakdown

Uvinul A Plus (Diethylamino Hydroxybenzoyl Hexyl Benzoate) — 5%
Tinosorb S (Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine) — 5%
Tinosorb M (Methylene Bis-Benzotriazolyl Tetramethylbutylphenol) — 4%
Niacinamide — 4%
Uvinul T 150 (Ethylhexyl Triazone) — 3%
Aloe Vera (Aloe Barbadensis Leaf Extract) — 2%
Polymethylsilsesquioxane — 1.5%
Licorice Root Extract (Glycyrrhiza Glabra) — 1%

Net quantity: 50ml

Shipping & Returns

Ships in 24–48 hours

All orders are dispatched from Delhi within 24–48 hours of confirmation. You'll receive a tracking link via SMS and email once your order is on its way.

Cash on Delivery

COD is available at most serviceable pincodes, with a small partial payment collected upfront and the rest paid on delivery. Pay online instead and you'll save 5% at checkout, with priority handling.

Returns & Exchange

Returns are accepted only if a product arrives broken, damaged, or spoiled — an unedited unboxing video is required as proof. Reach out within 48 hours of delivery with your order number and video. Verified returns are refunded within 10–15 business days.